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NEWS & ARTICLES

April 10, 2026
4 min read

The Rise of Mecha-Quartz in Modern Microbrands: WHY THE DEMARCO CHRONOGRAPH EXCELS

Discover why mecha-quartz movements like the Seiko VK64 are powering the top microbrand chronographs in 2026.

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The Ultimate Watch Strap Guide: Styling Your Chronograph for Any Occasion

Learn how to easily transition your watch from the boardroom to the beach. A complete guide to styling steel, leather, and FKM rubber watch straps.

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Smart Luxury in 2026: Curating a Meaningful Watch Collection

Explore the definitive 2026 luxury watch trends, where 'Smart Luxury' replaces legacy markups. Learn how DeMarco Watches blends Italian design and engineering.

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April 24, 2026
3 min read

Beyond the Dial: The Essential Guide to 316L Steel and Sapphire Crystal

Uncover why 316L stainless steel and curved box sapphire crystals are the gold standard for durable, everyday luxury watchmaking in 2026.

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Five Dials, One Watch: Picking Your Ironside 200

The Ironside 200 launches in five dial colours, each named after a Boston landmark. Here's what each one looks like and how to choose.

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Why the Ironside 200 Kickstarter Is Worth Backing Now

The Ironside 200 is on Kickstarter at $399 — $200 less than the retail price. The campaign closes before the June presale. Here's what backers get.

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DeMarco Watch Co: The Boston Microbrand Worth Knowing

DeMarco Watch Co. is a Boston-based microbrand making quality automatic watches at honest prices. Here's the story behind the brand.

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