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From Kickstarter to Presale: Where the Ironside 200 Stands Now

The Ironside 200's Kickstarter campaign has closed, but the presale that followed has now ended. The Ironside 200 is available on demarcowatches.com at its $599 retail price.

The DeMarco Ironside 200 with a blue dial and blue bezel on a steel jubilee bracelet, on a white background
Written by
Mike Demarco
Published on
June 7, 2026

The Ironside 200's Kickstarter campaign closed at the end of May, but that isn't the end of the story for anyone who missed the campaign window. The presale that followed has now ended, and the Ironside 200 is available on demarcowatches.com at its $599 retail price.

What Changed From Kickstarter to Presale

The mechanics are simpler now. There's no pledge tiers, no campaign page, no waiting on a crowdfunding platform to process anything. It's a standard product listing with a presale note attached, and checkout runs through the same secure process as any other order on the site.

The Presale Price Has Ended

The $399 launch price carried over from the campaign through the presale. That window has now closed and the Ironside 200 is at its $599 retail price. The presale was a second chance at the campaign price, not a discount that keeps reappearing.

When Does It Ship

Fulfilment is estimated late August. That timeline reflects the realities of small-batch manufacturing. DeMarco isn't holding warehouse stock of five dial colours, which is exactly why the price makes sense in the first place. Every presale order includes the same build as the retail version: no stripped-down early-access variant.

Still Five Dial Colours

Harbor Blue, Rockport Red, Essex Green, Back Bay Purple, and Plymouth Pistachio are all available on the presale, each shipping with the jubilee-style bracelet and FKM rubber strap included at the Kickstarter price. Nothing about the watch itself has changed between campaign and presale, just how you order it.

The Bottom Line

If you missed the Kickstarter, the presale on demarcowatches.com is the same watch at the same price, just without the crowdfunding page in between. Once it closes, $599 retail is the only option.

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